Obession

Nothing worse than being given the runaround.

Can I help you?
Good morning. Make I speak with the buyer?
Not in today... here is our card... call and make an appointment tomorrow.
Ring ring...
Sorry, tied up in meetings all day... call back on Monday.

Gee, I can hardly wait for Monday.
This crowd doesn't respond to emails either. Even though they clearly want you to know their email address.

I'll let you know if I crack this one. Code word: Liberty!

This is teeny-tiny-fish in plenty-big-ocean stuff and like any small business it's one small step at a time. You really have to believe in your product. And it can get to be an obsession. In some ways it ought to be because when you exhibit signs of obsession at least you know that you have the passion to make a go of it.
Psychologically speaking, obsession seems to be a projection of our anxieties. Considered unheathy.
But when it comes to what drives us to achieve our goals it is also a measure of the level of our determination and commitment.
Surely some obsession is healthy then.
Thomas Edison's famous quote "invention is 1% inspiration and 99% perspiration" illustrates my point. And if there is obsession to be found out there, those inventor-types have it in spades. Let's face it, anyone who will give all they've got to fulfilling their promise is to be admired.
Not just inventors though. There are so many, past and present, who provide inspiration to the perspiration.
It all starts with a 'something' that you believe in and won't let go of you until you refuse to let go of it. Then it's game on. Get out those hankies and start moping those brows!
And don't let those email-snubbing types make a dent in your obsession armour. Irony is they are so obsessed with what they do, they can't hear someone knocking on the front door, or the back door... or the window, like Cathy Earnshaw... let me in!

That's life in the world of obsession.

I've thought about the O word a lot recently, and if my theories are correct I'll be thinking about it for a long time to come.